Scene & Herd – March 2010

Friday, March 12, 2010
By Jennifer Uner
Greetings from Los Angeles

Greetings from Los Angeles

The venerable James Galanos will be out and about in support of LA Fashion Week. Will you be there?

If you’re a retail store buyer or celebrity stylist looking for something new, or a member of the fashion press with the intestinal fortitude to look past New York/Milan/Paris for something radically different, you will find it here in LA.

The daily highlights:

After Gen Art’s poolside celebration at the Roosevelt with its alumni on Tuesday (including Brigid Catiis, Eduardo Lucero, Elmer Ave, Endovanera, Erik Hart, Freddie Rojas, Geren Ford, Wren, Grey Ant, Jared Gold, Jeffrey Sebelia,  Katy Rodriguez, Kit Scarbo, Louis Verdad, Orthodox, Rami Kashou and Society for Rational Dress)  we’ll be looking for Mr. Galanos at Fashion Group’s rooftop reception at The Standard Downtown on Wednesday. Also expected to appear are Sue Wong, Nick Verreos, Louis Verdad, Mike Vensel, Oliver Tolentino, Nony Tochterman, Raymundo Baltazar, Cassie Betts, Jenny Han, Ira Hoss, Uriel Saenz, Elizabeth Mason, Teres McClen, Katy Rodriguez, Kim Ovitz and too many more to mention. We hear also a glamorous celebrity or two will drop in. (Indeed the event is called Designer & Muse.)

Then on Thursday we see some singular shows in the Hollywood/WeHo area with Yotam Solomon, What Goes Around Comes Around, Dirtee Hollywood with Molly Crabapple at Fred Segal Melrose and EM & Co presenting emerging designers in the 3rd St boutique. If you can’t tear yourself from downtown, then peek into LA Millinery Guild’s Mad Hatter Party at Spring Arts Tower, perfectly timed for Alice in Wonderland. And Fashion Week’s barely begun!

On Friday the sky breaks open. Market Week begins in downtown LA in the showrooms at the California Market Center, New Mart, Cooper Design Space, Lady Liberty Building and Gerry Building. For those new to LA, this is all located roughly at the intersection of 9th & Los Angeles Streets. Running concurrently are trade shows, including Designers & Agents at the New Mart, and Brighte Companies at the CMC. Especially newsworthy this season is an installation, panel discussion, and opening night reception for “110 Years of Fashion” hosted by the CMC and WGSN which explores the impact of vintage fashion on contemporary trends. At the same time, in a different space, Directives West buying office will present a trend review on the runway with looks from, and for, an array of fashion clients. At the same time, in a different part of downtown, BOXeight LA Fashion Week will get underway with a behind-the-scenes working-studio-meets-event installation where top photographers will shoot collections for a special section in LA Confidential magazine. Participating designers (announced so far) include Eduardo Lucero, Skingraft, Louis Verdad, Erik Hart, Orthodox Clothing and Lloyd Klein. If you can’t make it all the way to downtown, consider Project Ethos, full of upstart fashion-meets-music-meets-art energy at the newly renovated Fonda Theater in Hollywood. On the runway at Project Ethos will be Project Runway alumni Gordana Gehlhausen and Jesus Estrada, alongside newcomers Marialia, Seth Wilmington, Rumple Munkeh, Fulani, Devious Damzels, Emel, Arka and Love Child. We are not sure if we need to recommend earplugs for this one…the music line up is equally impressive, and an art exhibition will occupy the rooftop all night.

On Saturday, in addition to Market and BOXeight, LA Fashion Weekend will get underway at Sunset Gower Studios. This weekend event kicks off at 2pm with the Green Initiative Humanitarian Fashion Show, a presentation of eco fashion collections on the runway. Then its time to pop back downtown for the 4:30 Designer Launch Pad presentation of young labels under the wing of Fashion Business Inc (which we still like to think still stands for Fashion Business Incubator) only to turn around and head back to the Sunset Gower for an 8pm show featuring sportswear from A.N.I, ABS, and Raw Denim. If you don’t make it back out to Hollywood, you can still choose between BoxEight’s door assistants or the indie fashion scene at SewDown downtown…SewDown’s fashion fused music-art-technology showcase includes runway and spaces set up to sell, with collections from Pylo Denim, Good Garbage & Kittenhawk, Ric Rac, Atousa G, Sloane & Tate and more.

Sunday provides little rest. It’s still Market Week. You really should be downtown hitting those showrooms you missed. But maybe a little brunch at Little Dom’s would be OK? At 2pm it’s back to Sunset Gower Studios in Hollywood for LA Fashion Weekend’s showing of Civil Society, Division E and Zanero. You’ll be back downtown in time to pop into the Transit shoe show, and then swing over to BOXeight one last time.

On Monday the trade shows may be winding down, but CONCEPT FASHION WEEK, this season’s newest addition, is just beginning. Spring Arts Tower will be home base to three days of runway events and fashion installations just a Dash ride up the street from the Market Center. We hear whisperings of some really interesting collections showing at Concept, but alas, we don’t have a list yet. Mostly because the organizers just jumped on this about 72 hours ago. If you can’t wait on that news, and if you’re really ready to rock it out, don’t miss Lauren Elaine at the Key Club. She promises a theatrical runway show with a rock & roll vibe apropo its Sunset Strip venue. Doors open at 7:30 but like any good show on the Strip, plan for a 9pm showtime.

Concept Fashion Week continues on Tuesday at Spring Arts downtown. But that’s not all: we hear Chinese acrobats AND samba dancers will perform at the Supastar Clothing and Kami Shade fashion show at the Bungalow Club on Melrose. (Cabanas are almost sold out!) For the alternative experience, Nicholas Clements-Lindsey will present his Fall 2010 collection at the Hayworth Theatre near MacArthur Park. We are among the boosters pleased to see that area of town getting a scrubbing. We once attended a party in a corner unit of the Cement Factory Lofts and almost bought a loft on the spot. The views were a-ma-zing. But we digress.

Wednesday gives the true industry insiders several fantastic options, including opening day of the Simply Stylist event on Sunset in West Hollywood (Paul & Joe, Oday Shakar, Aryn K, Bordeaux, Heather, Hobo, McGinn, Plastic Island and more) from 11am to 7pm. Eyewear aficionados (like us) will pencil in a visit to Gogosha Optique on Sunset in Silverlake to pay homage to the minds behind Mykita. They will be on hand to talk about their newest collection. Did we mention it is the USA DEBUT of their newest collection? Yep. You can be first to see it, 4pm-7pm. Place your order for summer shades before jetting off to Beverly Hills for the LA Fashion Collective.  Last season the LA Fashion Collective featured  Le Sang des Betes, Witches, Naven and Ani Lee, but no word yet on who we can expect to see this season at the Thompson Hotel. If you’re more philanthropically inclined, then don’t miss the Mosaic LA Hope in the City “Wear Your Story” benefit in downtown LA at Vibiana, where Jeannie Mai of the makeover series “How Do I Look” will host.

On Thursday it is closing day for the Simply Stylists. We’ll be there for simply gossip. (Kidding!)  Then out in in Santa Monica its a wrap with Destination 1610’s House of Lifestyle presentation: It’s a VIEWING (runway presentation by Religious Adoption!) INSTALLMENT (collection by Jerell Scott of Project Runway fame) and GLIMPSE (metal couture pieces, eyewear, jewelry and swim by Laure Luxe, Stevie Boi, Micha Designs and Cherry Pie Swimwear.) This closing number is hosted by Maxsim C and Tanika Ray of “Dancing with the Stars.” Pass the President’s Tequila. We’re outta here. Until next season.

Save the Date: October 13-20…..

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15 Responses to “Scene & Herd – March 2010”

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